Weekly topic: Brand Presence a…

Weekly topic: Brand Presence and Reflection at Year End

EthicalBrands.com concludes the series on brands at Christmas by discussing the presence of brands in 2… Read More
lucysolorzano 4 years ago
 
2015: A Grey Year for Guatemal…

2015: A Grey Year for Guatemalan Brands

Elizabeth Rojas critizises the conservative strategies of many brands and exhorts them to build a more emot… Read More
lucysolorzano 4 years ago
 
Face to Face:Brand Presence an…

Face to Face:Brand Presence and Reflection at Year End

Luis Fernando Alejos and Zully de la Roca conclude the series on brands by discussing brand presence an… Read More
lucysolorzano 4 years ago
 
Home » Tag Archives: brands (page 2)

Tag Archives: brands

Taxi owners sue New York City as Uber ‘eviscerates’ their industry

New York yellow cabs traffic

18/11/2015 Via The Guardian: New York taxi owners and the lenders behind some of them are suing New York City and its Taxi and Limousine Commission, saying the proliferation of Uber is destroying their businesses and threatening their livelihoods. The lawsuit filed in Manhattan federal court accuses the defendants of violating yellow cab drivers’ exclusive right to pick up passengers on …

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The splendour of small actions

payeras

Javier Payeras talks about when brands believe themselves to be above right and wrong. Javier Payeras – Narrator, poet and writerJavier Payeras – Narrator, poet and writer Has published Slogan para una bala expansiva (Poemas, 2015), Fondo para Disco de John Zorn (Diarios 2013),  Imágenes para un View-Master(narrative anthology 2013), Déjate Caer  (poetry, 2012), Limbo (novel 2011),La Resignación y la …

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A controversial approach to breakfast by Cheerios

Cheerios Protein high on sugar not on protein

11/11/2015 Via Mother Jones: Protein is the macronutrient of the moment, embraced by Paleos, low-carb enthusiasts, and other dieters. Sugary breakfast cereals, meanwhile, are out—sales are in the midst of a long, slow decline. Might adding the word “protein” to a hoary old cereal brand spark a sales renaissance? That’s the experiment General Mills launched last year when it debuted …

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When brands are wolves in sheep’s clothing

ale-morales

Alejandra Morales talks about when brands are wolves in sheep’s clothing. Alejandra MoralesAlejandra Morales Project official at Compañía Desarrolladora Ferroviaria, S.A. Professional with experience in tourism, ecotourism, the environment, environmental management, cleaner production, sustainable development, conservation, corporate social responsibility, among other topics. Brands: wolves in sheep skins (a social point of view)A lot has been written about how Google and social networks like …

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Awakening from childhood

phe-funchal

Denise Phé-Funchal talks about the change in perspective of our favorite brands as we grow up and understand more about their practices. Denise Phé-Funchal – WriterDenise Phé-Funchal – Writer Writer, sociologist, and professor. She has published the novel Las Flores (F&G Editores, 2007), the collection of poems Manual del Mundo Paraíso (Catafixia Editores, 2010), a book of short stories Buenas …

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Aquafina to say it comes from same source as tap water

Aquafina water bottles

Via ABC News: The label on Aquafina water bottles will soon be changed to spell out that the drink comes from the same source as tap water, the brand’s owner PepsiCo said Friday. A group called Corporate Accountability International has been pressuring bottled water sellers to curb what it calls misleading marketing practices. Aquafina is the single biggest bottled water …

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The brands that lie to us

marre

Alejandro Marré believes that, within the brand-consumer relationship, there should be a much more critical  process from the consumer standpoint, and a more transparent and informative one from the brands' side". Alejandro Marré – Poet, visual artist, and publicistAlejandro Marré – Poet, visual artist, and publicist Creative Director of www.workandfeeling.com  Poetry: alejomarre.blogspot.com  Work: artemarre.blogspot.com The Brands that Lie to UsEverything is a lie …

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Feds Sued For Allegedly Allowing Nestlé To Jack Water From Socal National Forest

Devils Hole Deep Creek San Bernardino NF by The Greater Southwestern

13/10/2015 Via LA Weekly: A trio of groups announced today it’s suing the U.S. Forest Service for allowing Nestlé to siphon precious national forest water to be bottled as Arrowhead products. At the heart of the suit by the Story of Stuff Project, the California-based Courage Campaign Institute and the Center for Biological Diversity is the allegation that the service shouldn’t allow Nestlé …

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6 Ways to Sell or Donate Your Airline Miles

KBOS Logan Airport N836UA United Airlines

Via Wise Bread: Do you have a bunch of airline miles that you’re not going to use? Hoping to get rid of them or help someone less fortunate? You’ve come to the right place. Here are six different ways that you can part with your hard-earned miles without violating the frequent flyer terms and conditions of airline loyalty programs. Donating …

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